Last updated: 03/11/2025
Trading name: OptiTech Automation
Legal status: Sole trader (self-employed)
Data Controllers: Cristian Moise Putanu, Corina Felea.
Business address: Ellacombe Church Road, Torquay, TQ1 1LG, Devon, United Kingdom
Website: https://optitechautomation.co.uk
Contact email (all enquiries & privacy): hello@optitechautomation.co.uk
ICO registration: [Not registered yet / Pending]
Phone: 01803301501
These Terms govern your use of optitechautomation.co.uk (the “Website”) and any services provided by OptiTech Automation, including marketing strategy, advertising campaign setup and management, landing page content, and related implementation (the “Services”).
We provide Services to businesses (B2C and selected B2B). By engaging us you confirm you’re authorised to act for your business.
Proposals. We may issue a written scope/quote (“Proposal”) valid for 30 days.
Fees. Build/setup fees and ongoing management are separate from media spend (Google/Meta, etc.), which you pay directly to the platform unless otherwise agreed.
Invoices. Payable within 7 days of issue. Late payment may incur interest per the Late Payment of Commercial Debts (Interest) Act 1998.
Expenses. Pre-approved expenses are recharged at cost.
Provide timely access to accounts (ads/analytics/CRM/domains), approvals, and accurate information; comply with applicable laws and platform policies; handle and follow up leads promptly.
We will perform Services with reasonable care and skill, provide reporting aligned to agreed KPIs (e.g., leads, qualified calls, booked appointments), and comply with data protection law as Controller or Processor as applicable (see Privacy).
If agreed in writing:
Duration: 30–45 days from first campaign go-live.
Discount: Setup/management fees may be discounted during the Pilot.
Baseline: We’ll agree target metrics (e.g., cost-per-lead, number of booked appointments).
Proof & Transition: When baseline is met and confirmed in writing, you’ll provide a testimonial/case quote and the engagement moves to standard pricing.
No guarantee: Results vary by market, competition, budget, and your lead handling.
You own your brand assets and first-party data. We retain ownership of our pre-existing tools, templates, and know-how. Deliverables are licensed to you for internal business use. Campaigns built in your ad accounts remain in your accounts.
Do not use the Services for unlawful, misleading, discriminatory, or harmful activity. We may suspend Services to address legal or platform-policy risks.
Non-public information shared by either party must be kept confidential and used only to perform the contract, except where disclosure is required by law.
Services are provided “as is”. We don’t guarantee specific commercial outcomes.
Nothing limits liability for death/personal injury caused by negligence, fraud, or other liabilities that cannot be limited by law. Otherwise, our total liability is limited to the fees paid in the 3 months preceding the event giving rise to the claim. We are not liable for lost profits, revenue, data, or indirect/consequential loss.
Either party may terminate with 30 days’ notice, or immediately for material breach not cured within 7 days. Accrued fees remain payable. On termination we will hand over agreed assets and remove access.
Neither party is liable for delays caused by events beyond reasonable control.
These Terms are governed by the laws of England & Wales. Courts of England & Wales have exclusive jurisdiction.
We may update these Terms. Material changes will be posted here with a new “Last updated” date.
For Website visitors and our own marketing, OptiTech Automation (sole trader) is the Data Controller. For client work where we process personal data on your behalf (e.g., leads within your CRM), we act as a Processor and you are the Controller; a Data Processing Agreement (DPA) applies.
Website usage: IP address, device/browser info, pages viewed, referring URLs, cookies/SDK data.
Enquiries: name, business name, email, phone, service interest, message.
Client work (as Processor): advertising account IDs, analytics IDs, campaign and conversion data, CRM contacts, call recordings if enabled.
Communications & admin: emails, meeting notes, proposals, invoices.
We do not intentionally collect special category data (e.g., health data). Clients in medical fields must not send patient data through our channels or landing pages unless we have a signed DPA and compliant tools in place.
Provide and manage Services (contract; legitimate interests)
Respond to enquiries (contract; legitimate interests)
Analytics and Website performance (consent where required; legitimate interests)
Direct B2B marketing to business contacts (legitimate interests; you can opt out anytime)
Legal/compliance (legal obligation; legitimate interests)
We use trusted service providers for hosting, analytics, communications, file storage, project management, and (where applicable) CRM/automation and call tracking. We require appropriate contracts and only share what’s necessary.
Where data leaves the UK/EEA, we rely on adequacy regulations or Standard Contractual Clauses with supplementary measures where appropriate.
Website analytics: 13 months (tool default unless configured otherwise).
Enquiries (email/forms): 24 months from last contact.
Client project data: contract term + 12 months.
Invoices/financial records: 6 years (legal requirement).
Minimal records may be kept to comply with law or resolve disputes.
You have rights to access, rectify, erase, restrict, object, and data portability; and to withdraw consent (where processing relies on consent). To exercise rights, contact hello@optitechautomation.co.uk. You can complain to the Information Commissioner’s Office (ICO) at ico.org.uk.
We apply reasonable technical and organisational measures: access controls, encryption in transit, least-privilege access, MFA on critical systems, and vendor reviews.
This Website is not intended for children under 16. This website is not intended for children between 16 and 18 without a supervision by an adult. Not for under 16.
We use cookies and similar technologies to operate the Website, analyse performance, and (where enabled) measure advertising.
Strictly necessary (e.g., cookie consent, security)
Performance/analytics (e.g., GA4)
Advertising/retargeting (e.g., Google Ads, Meta Pixel)
Functional (preferences)
On first visit, our banner lets you accept/reject non-essential cookies. You can change choices anytime via Cookie Settings (link in the footer). Strictly necessary cookies operate without consent.
_ga, _gid (Google Analytics) – analytics
_gcl_au (Google Ads) – advertising
_fbp (Meta) – advertising
cookieconsent_status – records your choices
A current list is available in Cookie Settings once your tools are finalised.
When acting as Processor, we will:
A full DPA is available on request.
Legal or privacy notices may be sent to hello@optitechautomation.co.uk.
Postal: Ellacombe Church Road, Torquay, TQ1 1LG, Devon, United Kingdom.