Question 1

What is the main difference between Checkatrade and OptiTech Automation?

Accepted Answer

Checkatrade is a lead marketplace — you pay per lead and compete with other trades on their platform. OptiTech Automation is a booking platform you own: customers book directly with you, no per-lead fee, no marketplace.

Question 2

How do I leave Checkatrade?

Accepted Answer

Cancel your Checkatrade membership with 30 days notice. Before cancelling, export your customer reviews and contact list. OptiTech Automation migration typically takes a weekend.

Question 3

How much does Checkatrade cost compared to OptiTech Automation?

Accepted Answer

Checkatrade membership starts from around £1,800 per year plus per-lead fees. OptiTech Automation starts from £599 per month, no per-lead fees, no annual contract.

Question 4

Can I try it before I leave Checkatrade?

Accepted Answer

You can set up your booking page and run it alongside your Checkatrade membership before you switch. Your card is authorised at signup, but your subscription is not charged until you go live.

Feature	Checkatrade	OptiTech Automation
Owns the customer	No — the lead market does	Yes — your booking page, your contract
Lead cost	Per-lead fee + monthly	Monthly only, no per-lead
Data export	Limited	One click, CSV/PDF, all data
Worker app	No	Yes — offline-first
Xero sync	No	Yes — day one, auto draft invoices

OptiTech Automation vs Checkatrade